For Facebook, "Ball in the Family" is one of the first original TV-style shows it's using to launch Facebook Watch: a new feature that aggregates longer-form video content and encourage episodic viewing - ideally giving Facebook more premium midroll ad inventory to sell. The series' first two episodes are slated to air on August 31 through Facebook Watch, a show which will immerse viewers into the life of LaVar Ball and his sons Lonzo, LiAngelo, and LaMelo, along with his wife Tina. The trailer dropped on Wednesday morning and gave us a quick look at what to expect from the Big Ballers throughout the course of the show.
The previously announced series from Bunim/Murray Productions takes audiences into the lives of the Ball family, which includes entrepreneur and basketball coach LaVar Ball, Los Angeles Lakers rookie Lonzo, his brothers and their mom. At least, that's how LaVar sees everything playing out.
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Tina Ball suffered the stroke back in February - and has essentially stayed out of the spotlight as her sons Lonzo, LaMelo and LiAngelo rose to basketball superstardom. For LaVar, it's all going to plan. As of now, access to Facebook Watch is available to a limited number of U.S. users in a test rollout, but any Facebook user can access "Ball in the Family" from its dedicated show page on the service. But in life, there are some things you just can't prepare for. They're eccentric and bombastic, but the show seems to be attempting to showcase the softer side of the Ball family. Watch only on Facebook.